The
BlackBerry Limited is a Canadian company and is famous for designing,
manufacturing, and marketing the wireless solutions that are provided to the
customers all over the world. The company’s core product is the integrated
hardware and software through which it offers it offers unified access to
different sources of information.
The
current BlackBerry share price is CAD9.31. The stock price chart of the BlackBerry shares show
that in the last 5 years, the stock value has gone down by at least 400%. This
has been mainly due to the intense competition it had to face against other
mainstream mobile and information technology companies mainly Nokia, Apple, and
Sony that derailed the stock price of BlackBerry. Another reason is that the
investors started switching to other company’s stocks, as they found more
potential in theirs. This is the reason that the BlackBerry share value has considerably decreased with the passage
of time. Such a situation is alarming for the company officials, as they are
not finding enough investment from their shareholders in order to expand their
infrastructure to make greater profits in future. Therefore, BlackBerry is
facing a crisis situation at the moment when investors have turned towards
other leading IT companies and ignoring the potential BlackBerry can have in
future if they invest in this company.
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